You may already know Uber drivers now score YOU, the passenger, and that a customer rating indicates who they choose to pick up. But did you realize a score below 4 out of 5 could potentially drive up your costs (fewer drivers want to drive you, triggering premature “congestion” pricing)?
Best Buy (and others) have shifted away from a “customer is always right” policy, now using your shopping and product return data to ban select people from product returns and display different pricing based on shopping behavior.
Will new data privacy regulations prevent use of consumer data for price or product discrimination? Not likely.
Every day most are willingly transferring their most sensitive data — who they write to, socialize with, places and people they meet, what they like, what they seek, where they go, etc. This is transmitted to Google and others by simply having a phone in your pocket, GPS mapping available in your car, installing apps like WhatsApp that maps your contacts in your mobile phone, reading your email content, and more. We could go on and on. This recent video shows Google’s unprecedented tracking ability.
What is trending? People are starting to realize that some information should not be recorded by big tech.
RPost, a pioneer in electronic messaging and cyber security, has now expanded its messaging privacy services to include RMail, designed for email privacy for business compliance, and new OTP Messaging for unbreakable messaging privacy and anonymity based on the one-time pad theory of cryptography.
If you are interested in learning more about RMail in the context of privacy regulations including the new European General Data Protection Regulation GDPR, join Tuesday’s webinar where RPost’s CEO will review a new industry rating system for email privacy compliance.
Also, if you are interested in learning more about RPost’s new offering of the one-time pad (OTP) quantum secure messaging app now launched in the US and Australian markets in partnership with Ingram Micro, world’s largest tech distributor, join Tuesday’s CEO insights webinar.
CLICK HERE to register for the CEO insights webinar set for Tuesday 3/27 at 11AM PT/2pm ET
Organizations are starting to use YOUR data to price or product discriminate against you, and to sell and share. Now may be the time to limit what you let big tech siphon from your apps, email and devices.